B2Holding ASA - Primary insiders allocated shares in the IPO

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B2Holding ASA - Primary insiders allocated shares in the IPO
Oslo, 8 June 2016; B2Holding ASA, (B2Holding, ticker B2H). 
Reference is made to the stock exchange announcement 
published 7 June 2016, regarding the final results of the 
initial public offering of the shares in B2Holding (the 
"Offering").

The following primary insiders of B2Holding ASA have been 
allocated shares in the Offering in accordance with the terms 
set out in the prospectus dated 24 May 2016:

-	Jens Harald Henriksen (Chief Executive Officer) has 
been allocated 3,057 shares which were subscribed for at the 
Offer Price, and will thus own 3,057 shares in B2Holding 
following completion of the Offering; 

-	Rasmus Hansson (Business development/Strategy/M&A) 
has through his related party RMH Invest AS, been allocated 
3,057 shares, and will thus own 3,057 shares in B2Holding 
following completion of the Offering; and

-	Indigo Invest AS has been allocated 2,680,000 shares 
which were subscribed for at the Offer Price, and will thus 
own 15,642,619 shares in B2Holding following completion of 
the Offering. Indigo Invest AS is represented on the board of 
directors through Per Kristian Spone. 

ABG Sundal Collier ASA and Arctic Securities AS acts as Joint 
Global Coordinators and Joint Bookrunners in the IPO. Nordea 
Markets a part of Nordea Bank Norge ASA acts as Joint 
Bookrunner alongside ABG and Arctic.

Investor relations and media contacts 
Olav Dalen Zahl, Chief Executive Officer, B2Holding ASA,					
+47 909 86 386
Harald Henriksen, Chief Financial Officer, B2Holding ASA,		 		
+47 913 92 873
Erik Just Johnsen, Chief Group Controller, B2Holding ASA,				
+47 415 77 055

About B2Holding ASA
B2Holding is a leading European financial services provider 
which has specialized in the investment and workout of non-
performing loans primarily from the banking sector as well as 
providing third party debt collection solutions on behalf of 
clients. In addition we draw upon our expertise in handling 
large amounts of customer data and offer credit information. 
The B2Holding strategy involves identifying the right 
portfolio investments, developing strong operational 
platforms and acquiring subsidiaries across Europe to 
establish a Pan-European player. B2Holding builds its 
business through the acquisition of servicing companies with 
strong segment positions, and the purchase of non-performing 
and partially performing debt portfolios. B2Holding is 
uniquely positioned for profitable growth with an experienced 
management and an outstanding track record. For further 
information, visit www.b2holding.no.

IMPORTANT INFORMATION

United States
These materials may not be published, distributed or 
transmitted in the United States, Canada, Australia, the Hong 
Kong Special Administrative Region of the People's Republic 
of China, South Africa or Japan. These materials do not 
constitute an offer of securities for sale or a solicitation 
of an offer to purchase securities (the "Shares") of 
B2Holding ASA (the "Company") in the United States, Norway or 
any other jurisdiction. The Shares of the Company may not be 
offered or sold in the United States absent registration or 
an exemption from registration under the U.S. Securities Act 
of 1933, as amended (the "Securities Act"). The Shares of the 
Company have not been, and will not be, registered under the 
Securities Act. Any sale in the United States of the 
securities mentioned in this communication will be made 
solely to "qualified institutional buyers" as defined in Rule 
144A under the Securities Act.

European Economic Area	
Any offering of securities will be made by means of a 
prospectus to be published that may be obtained from the 
issuer or selling security holder, once published, and that 
will contain detailed information about the Company and its 
management, as well as financial statements. 

These materials are an advertisement and not a prospectus for 
the purposes of Directive 2003/71/EC, as amended (together 
with any applicable implementing measures in any Member 
State, the "Prospectus Directive"). Investors should not 
subscribe for any securities referred to in these materials 
except on the basis of information contained in the 
prospectus.

In any EEA Member State other than Norway (from the time the 
prospectus has been approved by the Financial Supervisory 
Authority of Norway, in its capacity as the competent 
authority in Norway, and published in accordance with the 
Prospectus Directive as implemented in Norway) that has 
implemented the Prospectus Directive, this communication is 
only addressed to and is only directed at "qualified 
investors" in that Member State within the meaning of Article 
2(1)(e) of the Prospectus Directive ("Qualified Investors"), 
i.e., only to investors to whom an offer of securities may be 
made without the requirement for the Company to publish a 
prospectus pursuant to Article 3 of the Prospectus Directive 
in such EEA Member State.

United Kingdom
In the United Kingdom, these materials are only being 
distributed to and are only directed at Qualified Investors 
who (i) are investment professionals falling within Article 
19(5) of the Financial Services and Markets Act 2000 
(Financial Promotion) Order 2005 (as amended) (the "Order") 
or (ii) are persons falling within Article 49(2)(a) to (d) of 
the Order (high net worth companies, unincorporated 
associations, etc.) (all such persons together being referred 
to as "Relevant Persons"). These materials are directed only 
at Relevant Persons and must not be acted on or relied on by 
persons who are not Relevant Persons. Any investment or 
investment activity to which this document relates is 
available only to Relevant Persons and will be engaged in 
only with Relevant Persons.